Rarely have I anything positive to say about any health care insurer, but I really think this is a brilliant idea: Kaiser Permanente Farmers Markets:
Kaiser Permanente has 30 farmers markets at medical facilities in four states where patients, staff and community members shop.
Locally grown fruits and vegetables also are used in 23 Kaiser hospital kitchens.
Innovative programs like the one sponsored by Kaiser Permanente are extending the reach of the farmers market ideal, bringing high-quality fresh produce grown by small farmers to a wider audience.
Doctors are so focused on disease that they may not always see the value of a bunch of fresh kale or an ear of just-picked corn, Maring says, but Kaiser Permanente’s emphasis on preventive medicine seemed a good fit for farm-fresh food.
That’s such a good idea.
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